sobota 15. května 2010

stereotyping the body image





The media image of female body is unattainable for most women and girls. There are pictures of beautiful women with perfect, skinny bodies everywhere, from billboards, commercials to magazines, promoting and selling cars to food. But, as we all know, that is not how the majority of female population looks, therefore it is not giving us a real portrayal of our society, but rather an ideal and unattainable one. Women is today's media are portrayed as sex bombs, beautiful with incredible bodies. This idealized image has most impact on teenage girls. Sometimes, the outcomes of this are horrible. Young girls feeling the pressure from the media to be skinny and pretty no matter what. They feel they should look like the perfect girls from the magazine covers, otherwise no one will like them or think they are pretty. This strive for perfection ends with teenage girls suffering from bulimia or anorexia, starving themselves. As opposed to staying healthy and keeping active these girls end up miserable and sick. In a recent study conducted by Quibblo.com, 60 percent of respondents, which were teenage girls, said they felt overweight. Also more than half admitted they feel like their life would change and improve dramatically if they came closer to their body ideal (Pangea media).These girls also said that they get motivation to improve their physical appearance from celebrity pictures in magazines to which they compare their own photos and spot flaws. The number of girls with eating disorders has doubled within a decade and surely the body image of women promote in media is to blame. Some analysts say roots to this perfect women phenomenon lie in economic factors. Since they are presenting an ideal which is difficult to achieve, the cosmetic and diet industries are sure to stay profitable and grow (Media Awareness Network). On the other hand, girls and women trying to achieve this ideal are depressed and unhealthy.

3 komentáře:

  1. I totally agree with you. these skinny images of models are having huge impact on adolescents. I agree with you that,by looking at those sex bombs teenagers want to look exactly the same, so they are starving themselves and developing eating disorders. moreover, i believe that this images are reducing self-confidence among young people.

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  2. Good point re the fact that there is the commercial interest engaged in building up stereotypes! I think that is what causes social problems indeed. Capitalism&Globalization are brand new gods and devils.

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  3. Definitely, economic factors are main reasons for presenting a very skinny as an ideal beauty. This kind of extreme skinny bodies are very rare in real life, and of course while idealizing it all this diet and cosmetic industries get a great profit. People don't understand that too small or too big can't be an ideal beauty, ideal beauty should be presenting something middle, which is of course healthy first of all. I mean if you are healthy you won't be extremely thin or extremely fat. You will be full in the right places. A woman who has no shapes like a stick or is all round like a balloon is not healthy, nor sexy.

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